7a supp
Item Number: 7a_Supp____ Date of Meeting: 03/27/2012 Interim Concessions Leasing 2012-2014 Presentation Overview Recent History Opportunities: 2012-2014 Proposed Approach History: Preparation for 2015-17 Transition 75 units' leases terminate in 2015-2017 Stakeholder process gathered input on values and strategies appropriate for transition Staff presentation on December 13, 2011 Commission provided policy direction on Feb. 14, 2012 Master planning for transition underway Will seek further guidance from Commission in mid- 2013 History: Leasing Agent Contract Approved on July 26, 2011 Included single unit food & retail opportunities for "direct recruitment" Intended for local, small and/or ACDBE operators Included planning work for program transition AirProjects/Real Retail selected by RFP and now under contract CONCESSIONS DEVELOPMENT OPPORTUNITIES July 26, 2011 Meeting Map #1 Satellite S ) ConcourseA *' ' Quick Serve ( / Restaurant 'i' , f 9/ ' - Amvals Hall/ Bag Level History: Expect the Unexpected Borders Liquidation (CT-10) August 9, 2011 Hudson 'Letter of Intent' (CT-10) Sept. 21, 2011 Beecher's Initial Inquiry April, 2008 Regus Notification to Vacate (CC-09) August, 2011 Beecher's 'Letter of intent' (CC-09) October 20, 2011 McDonald's 'Letter of Intent' (CB-07) Oct. 14, 2011 Leasing Strategy Drivers Response to single-unit event or opportunity Unit specific characteristics or issues Specific vs. generic passenger demand or need Maximization of revenue Urgency of passenger need/capacity problem Tailored Selection Method Request for Proposals Advantageous when known competition exits Cost-effective for multiple unit packages Meets more general category needs (e.g. duty free) Proposals garner broad variety of concepts Direct recruitment/negotiation Lowers barriers to non-traditional and 'street' operators Units open much faster: less process, more revenue, jobs Targets specific passenger need directly in an otherwise complete program UNANTICIPATED DEVELOPMENTS Map #2 00-09 I I . _: K, //J ' 9 3.5.. "14"?I I 3'", ~ a "''i ""0017 y a A m ' i N Main Terminal Ticketing Level @ New Leasing Opportunities Created Hudson Marketplace (CT-10) December 6, 2011 Beecher's Handmade Cheese (CC-09) March 6, 2012 McDonald's (local franchise) (CB-07) pending Re-Lease of Discover Puget Sound (CT-06) pending Re-Lease of Hudson News (CB-06) pending Map #4 Interim Leasing Plan 2012-2014 Complete RFP selection of new duty free operator Create a new food & beverage RFP opportunity Launch Concessions Entrepreneur Initiative (kiosks for ACDBE or small retailers) Lease remaining identified units with leasing agent Duty Free Request for Proposals Currently operated by Hudson Retail on short-term agreement RFP withdrawn in 2010 Realignment drives need for new locations Construction of new duty free shell this fall Must execute lease with new operator by mid-August Map #5 duty free Food & Beverage Request for Proposals RFP targeted to multi-unit operator South Satellite full-service restaurant (SS-07) Arrivals Hall full-service restaurant (AH-01) Concourse A quick-serve restaurant (CA-15A) Map # 6 Food Concessions Entrepreneur Initiative Ten kiosk locations airport-wide Infrastructure installed in 2009-2010 Development of selection criteria in progress Intended for local, small and/or ACDBE retailers Established ACDBEs as mentors CONCESSIONS ENTREPRENEUR INTITIATIVE O i .' (Vacant) \ Main Terminal \ \ Ticketing Level Satellite /'/ (Vamm) INTERIM LEASING PLAN 2012 - 1014 ', 7' .(Vacant) // " Lccos " Specialty Retail CA-18/CA-19 , y , . , ~-\__ ' _ ' ' _ Specialty Retail , . (Ii/2:35 " \ L ' (Vacant) ' 33-07 21x ' W" ' ' * , cr-2s , \ " Satellite " ~, '\ (Vacant) - Restaurant , \ \ W -' x \ '. Sllite Ticketing Level Satellite CA-15A 0v . / : Quick Serve \ Restaurant __\ V "m" " Namntrj Restaurant 1 [If] M New"); Ba Level Legend: AH-1 Arrivals Hall - Duty Free RFP CA-10 Restaurant \ (Vacant) -Food&Beverage RFP = - Dired Leasing - Concessions Entrepreneur Initiative
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