ITEM NO: 7a DATE OF MEETING: April 11, 2017 Source: UNWTO Grant Program Generates Interest Received 32 applications from throughout the state Over $270,000 in funding requested Review committee selected a total of 18 recipients Four recommended recipients Eastern Washington (versus two in 16) Seven recommended recipients from Western Washington from outside King County (versus five in 16) Port funds $150,000 Matching funds from recipients total $98,198 Statewide Interest in Grant Program 3 Program Refinements Strengthened the “Deliverables & Metrics” language Worked to improve application process and incorporated Central Procurement Office “PRMS” System Held information session for interested organizations that resulted in 22 participants Continual Improvements 4 State Grant Award Locations 18 Recommended Awardees Walla Walla Promoting air service via Seatac $10,000 Advertising wine flies free $7,100 Digital Marketing Campaigns 6 Yakima Valley White Pass Scenic Byways New drive itinerary development $10,000 Cascade Loop UK promotions $10,000 Promoting Cascade Mountain Adventures 7 Cascade Loop Association Port of Bellingham Promoting Bellingham as a Craft Brewery destination $10,000 Travel media and influencers Campaign $5,000 Craft Breweries and Travel Writer Promotions 8 Anacortes Chamber of Commerce Whidbey & Camano Island Multi-channel marketing to International visitors $10,000 Multi-channel marketing to International visitors $8,000 Growing International Visitors to the Islands and Olympic Peninsula 9 Fort Worden Port of Edmonds Whale watching Advertising $10,000 “360” destination video $8,000 Marketing Ocean Adventures Long Beach Skamania County Website design and improvement $5,952 Campaign to grow out of state teams $6,000 Website Improvement & Growing Sports Travel Teams Starfire Chinatown International District Cooperative advertising campaign in inflight magazine and Light Rail $4,448 Digital marketing campaign focusing on gay and gay family travel $10,000 Marketing Seattle as a Unique Vibrant City Greater Seattle Business Association Seattle International Film Festival Multi-channel marketing to out of state film goers $10,000 Marketing and advertising to non-resident attendees $10,000 Growing Festival Attendance Wintergrass Music Festival