8d ADR Tenant Marketing Presentation

Item No. 8d_supp
Meeting Date: September 24, 2019
Airport Dining and Retail (ADR)
Tenant Marketing Fund and
Airport Development Fund Authorization
Commission
9/24/19

Tenant Marketing Fund
The Tenant Marketing fund supports a variety of activities that
enhance the customer experience at the airport.
Marketing and Advertising for ADR Tenants
In-Terminal Entertainment and ADR Events
Airport Music Program (Co-Sponsored)
Mobile Ordering and Delivery Application
Quality Assurance Program for ADR Tenants
Ad Hoc Expenditures
2

Marketing and Advertising



3

In-Terminal and Cultural Events



4

Music Program



5

Mobile Ordering App



6

Quality Assurance (Mystery Shopper)



7

Ad Hoc Expenditures
Photographer for Award Submittals (ACI, AXN, AMAC, etc.)
Rental of pipe and drape, table, chairs, and stage for special
events and grand openings (Central Terminal Opening, Native
American Event, etc.)
Purchase of promotional items
Maintenance of digital directories

8

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