Item No. 7a_Supp. 
Meeting  5/8/12.

Century Agenda 2012 Timeline 
Jan     Feb   Mar   Apr   May   Jun    July    Aug 
Adopt
Reach out to Port stakeholders and                 Adopt
Port       Preliminary
employees.                        the CA
Commission   Goals and
Updates at Commission meetings.                  Plan 
Milestones 
Review public and employee
Century     Preliminary          feedback 
Agenda     Goals and
Committee   Milestones                        Review draft plan
report 
Publish
Public                 Public engagement on Preliminary
the CA
Outreach                 Century Agenda Plan 
Plan       Century Agenda    Launch Event 
Employee 
Share    outreach re: CA
Preliminary     Goals and                                 Begin
Port Staff     CA Goals    Milestones input                                2013
with staff                                               budget 
Port-wide        Division Business Planning based on CA Goals

2012 Flow of Activities 
December 2011  Synthesize preliminary Century Agenda 

January 2012  Commission adopts Century Agenda
Preliminary Strategic Goals 

February 2012  Century Agenda Kickoff Breakfast 

Feb.  June 2012  Century Agenda Outreach events 

June - July 2012  Draft Strategic Plan Report 

August 2012  Adopt Century Agenda Strategic Plan

Century Agenda Outreach 
Outreach Team          Tools 
Commissioners              Century Agenda Website 
Century Agenda Staff           Video 
Public Affairs                  Full Color Folio 
Human Resources            Comment Card 
E-comment form 
E-Mailbox

Outreach Events to Date 
External Outreach 
Century Agenda Kickoff
Breakfast 
Business Sector  16 different
audiences 
Public/Community  6 different
groups 
Government  6 different bodies 
Commissioner Albro and Commissioner Holland at Renton City Council

Outreach Events to Date 
Internal Outreach 
Employee Brown Bags  4,
commission hosted 
Century Agenda Focused
Employee Forums  2, CEO
hosted 
Century Agenda Employee
Bulletin Board 
CEO Tay Yoshitani at the Spring Employee Forums

Media and Communication 
Century Agenda website 
Century Agenda has a strong
presence on the Commission page 
YouTube video viewed 3+ times a day
since the final version was uploaded in
late March. 
Recent electronic community
newsletter with information about
Century Agenda was viewed by
customers and partners locally, around
the U.S., in Canada, the United
Kingdom, Germany, France, India,
Djibouti, Ghana, Japan, and China.

Media and Communication Cont'd. 
Century Agenda Stories: 
Seattle Times Sunday Business Section, front
page column on the Century Agenda: "The Port of
Seattle Prepares for Stormy Sailing", January
15, 2012 
Seattle Times editorial column: "Take advantage
of rising exports at Port of Seattle" (driven by CA
presentation), February 3, 2102 
Queen Anne Magnolia News: "Cruising for
economic growth", March 20, 2012 
Highline Times, April 12, 2012 

PSBJ: "Port of Seattle plans to grow jobs 50%
by 2037", April 18, 2012

Public Outreach Comments 
Does the Port anticipate the Panama
Canal will affect its ability to become
an international logistics hub? 
What is the Port doing to open the
door to reach new markets? 
Neighboring cities are pleased to see
the Port recognizing the value of
tourism beyond Seattle. 
How will the Port work with other
governments to ensure we achieve
maximum benefit for the region? 
Commissioners John Creighton and Gael Tarleton at SeaTac City Council

Public Outreach Comments 
How does the Port ensure the
100,000 new jobs are family,
living wage jobs? 
What role does the Port play in
workforce training? 
How do we reduce our
environmental impacts without
sacrificing our competitiveness
in business? 
Commissioner Tom Albro speaks to Bellevue City Council

Planned Outreach (May-Sept) 
12 remaining presentations 

Final report distribution 

Fall launch event 

Century Agenda portfolio
video 
Commissioners Tom Albro and Bill Bryant at 
Seattle's Manufacturing Industrial Council