10d. Presentation

2022 to 2023 Economic Development Partnership Program w

Item No.   10d
Date of Meeting  February 8, 2022
Port of Seattle
Economic Development Partnership Program
2022 Authorization Request

2022 Authorization Request
Request Commission authorization for the
Executive Director to execute contract
agreements and implement the 2022/2023
Economic Development Partnership program
with King County cities in an amount not to
exceed $1,860,000.
Commission also authorizes Executive
Director to execute contracts using
unutilized program funding to advance
regional initiatives that advance equitable
and small business recovery.

2

Economic Development Partnership Program Overview
Port of Seattle provides King County
cities funding to advance local economic
development projects throughout the region
Annual grant funding provided on a $1 per capita
formula:
Large cities capped at $60,000
Smallest cities receive a minimum of $5,000
Cities contribute a 50% project match where up
to 25% of Port match can be in-kind resources
The City of Kenmore implemented a "Back Our
Businesses" Campaign that highlighted different
business segments and engaged the community


3

2022/2023 Funding Will Support Relief and Recovery
Focus efforts on COVID-19 relief and
recovery
Prioritized project categories:
Small business (and key industry) assistance
Buy local and marketplace development
Local tourism promotion
Workforce retention/ development
Funds not utilized by cities would be used to
support regional small business recovery          The City of Shoreline works to support their local music industry which
has been hard hit by the pandemic. Last year's music summit and
initiatives                                                business accelerator for music professionals were part of the City's
efforts to support this industry


4

2021 Partnership Grants Advanced Economic Recovery
Economic Development Partnership Awards by Project Category
Total
% of Port                            Investment
Grant Project Focus            Port Award                           City Match
Award                      (Port Award +
Match)
26 cities participated in 2020             Small Business Assistance   $429,148      51%      $339,324     $768,472
Port Funds Used = $839,880              Buy Local/ Placemaking   $177,701      21%      $135,925    $313,626
Tourism    $114,741        14%        $137,135     $251,876
City Match Funds = $643,760                 Custom COVID-19
$80,290        10%        $30,876      $111,166
Response
Workforce Development    $38,000        5%          $500        $38,500
Total     $839,880         100%         $643,760      $1,483,640



5

2021 Results  Small Business Assistance
Auburn  provided counseling for 200 businesses via Small Business Development
Center (SBDC) and offered six biz webinars
Bellevue  667 business assistance requests resolved  38 businesses received indepth
help  120 businesses got loan packaging help
Bothell  partnered with Mercy Corps to develop 4 pop up retail store locations in
City Partners              downtown Bothell that benefit emerging disadvantaged businesses. Stores opened
in November
provided outreach       Covington  4 businesses received help via Small Business Development Center
and assistance to        Issaquah - Started a new Business E-newsletter that now has over 3,700 subscribers -
Over 60 businesses received timely and pertinent 1:1 business advisor assistance
1000+ businesses       Kenmore  business accelerator supported 10 companies
Kirkland  Startup 425 initiative provided biz workshops for 200+ merchants. 835
across the region         businesses assisted (121 w relief applications) through 425 support networkKenmore Popup Retail
Kent - created two small business technical assistance directories to improve referral
networks for small businesses
Redmond  Part of Startup 425. Sponsored accelerator and provided in-depth
support to 172 businesses
Renton  121 businesses received help through Startup 425  211 attendees at biz
workshops

6

2021 Results  Buy Local/Placemaking
Auburn - developed a Buy Local website to help residents find local
businesses
Bellevue  partnered with Bellevue downtown association to
implement "Heart of Bellevue" buy local campaign encouraging residents to
City Partners                      safely eat and shop
encouraged residents            Black Diamond  created a COVID-safe popup dining space to eat and support
merchants in the City's historic downtown district
to patronize local small           Duvall - Created local walking routes through city for travelers and residents
businesses and                  Issaquah - Supported local businesses through the #IssaquahLoyal shop local
campaign, creating a local guide for visitors, and helping local businesses find
community attractions           suitable commercial and office space.
as part of economic              Kenmore  implemented "Back our Businesses" buy local campaign
Kent  worked with World Relief to catalog organizations providingKenmore Popup Retail
recovery efforts                   business navigator services to refugee and immigrant communities
Mercer Island  partnered with local businesses to design attract outdoor
seating areas
Pacific  installed a Veteran's war memorial along the Interurban trail for
visitors and residents
Shoreline  promoted Shoreline Place Farmer's Market to retain/grow
vendors

7

2021 Results  Tourism
Des Moines  created a new centralized website for tourism and
economic development featuring a drone-based video tour
Duvall - created local walking routes and mini-itineraries for
City Partners                   visitors and residents in partnership with Savor Snoqualmie
Enumclaw  implemented successful marketing campaign to
promoted their                increase utilization of the Enumclaw Expo Center and the City of
Enumclaw
visitor offerings and             Federal Way  completed off-season tourism opportunities study
Maple Valley  Created new tourism website with events
open spaces in a               calendar and monthly local business interest stories
manner consistent            Renton  implemented a digital tourism campaign that highlights
the City's diverse visitor offerings and open spaces
Kenmore Popup Retail
with local public                Shoreline  promoted Glass Art Festival and Friday Glass Studio
Tukwila  produced high-quality videos and photography to
health standards              promote local businesses on City's tourism website
Woodinville  implemented "Explore Woodinville" campaign to
support local businesses through online and in-person marketing
efforts.

8

Appendix
9

Auburn
Grant Award: $60,000
Maintained Auburn IPZ incubator to support
start-ups with full-service office space,
workshops, and technical assistance training.
Contracted with the Green River College's
Small Business Development Center (SBDC)
and provided more than 200 hours of one-onone
consultation services.
Supported Buy Local campaigns to promote
Auburn as a place to dine, shop, and stay. Built
outdoor eating areas in order to offer COVID-
19 friendly opportunities for patrons.

10

Bellevue
Grant Award: $60,000
Launched a multi-pronged buy local "Heart of
Bellevue" marketing and activation campaign
in partnership with Bellevue Downtown
Association.
Created the first outdoor dining program in
Bellevue's history.
Adapted the Bellwether Arts Festival to
provide an online marketplace for local artists
during the holiday season.
Participated in Startup 425, (Re)Startup425
and the Innovation Triangle.

11

Black Diamond
Grant Award: $5,000
Created a COVID-19 temporary space
for residents and tourists to eat and shop
in the historic downtown district.




12

Bothell
Grant Award: $52,000
Converted four temporary structures into a
"pop-up" retail incubator with Mercy Corps
Northwest and provided business recruitment,
business counseling, and
microfinance resources.
Rent payments were reduced through a ten
percent profit-sharing concession agreement.


13

Burien
Grant Award: $23,880
Participated in the Soundside Alliance
"Rebuilding Mainstreet" social media
campaign. Resulted in 8,897 impressions
and reached 3,354 people.
Launched the Digital Main Street Program,
which featured 100 businesses and 111
restaurants from the Burien Eat Streets
program.


14

Covington
Grant Award: $20,000
The Green River Small Business Development
Center counseled 4 small businesses for 41
hours.
Launched a multi-faceted "Shop Local"
marketing campaign including branding,
partnerships, business outreach, in-store
promotions, social media engagement,
advertising, and signage.


15

Des Moines
Grant Award: $32,260
EATS (Emergency Assistance to
Seniors) provided $2,500 each week to
10 different restaurant/food service
providers, who then provided meals to
1,250 seniors and veterans.
The economic development program
provided cashflow to local businesses.
Created a new,  centralized website for
tourism and economic
development including featuring
a drone-based video tour
(marinasteps.com).
16

Duvall
Grant Award: $7,950
Created local walking routes that highlight key
points of interest, social media posts
highlighting mini-itineraries, and other Savor
Snoqualmie content with the Mountains to
Sound Greenway Trust. Social Media campaign
received more than 29,000 impressions.
Replaced signage that received multiple
positive sentiments on social media.


17

Enumclaw
Grant Award: $12,610
Marketing campaign focused on
attracting regional tourism and attendance to
the events held at the Enumclaw Expo
Center and the City of Enumclaw.
Campaign highlighted Enumclaw's shopping,
restaurants, breweries, and wineries as
destinations.



18

Federal Way
Grant Award: $60,000
Developed A Tech Hub Action Plan to
identify how best to support small and
microenterprises and entrepreneurs.
Worked with WSU to find off-season
tourism opportunities to attract, grow, or
diversify businesses in Federal Way.



19

Issaquah
Grant Award: $39,690
Supported local businesses through the
#IssaquahLoyal shop local campaign, creating
a local guide for visitors, and helping local
businesses find suitable commercial and
office space.
Hosted 88 businesses at the Regional Business
Summit to discuss regional COVID-19 issues.
The "Great Careers" career fair engaged
students to learn more about industry careers.
Participated in the Startup425 and Re-Startup
425 regional partnerships.

20

Kenmore
Grant Award: $23,450
10 businesses completed the Kenmore
Business Accelerator focused on navigating the
current business climate.
Updated aerial and community stock photos
for economic development marketing.
"Back Our Businesses" Campaign reached
1,100 businesses via email and postcard and
31,000 views on social media.

21

Kent
Grant Award: $60,000
Paired direct outreach, technical support,
and advisory services to South King County
businesses. Helped four businesses and
nonprofits obtain capital and mitigate costs
of building out commercial space.
Surveyed 49 businesses to understand the
concerns of immigrant and refugee owned
businesses.
Partnered with World Relief to create a
business navigation program with small
business resources, translated
materials, and train volunteers working with
refugee and immigrant communities.

22

Kirkland
Grant Award: $60,000
(Re)Startup 425 and Startup 425
Hosted four Foundations Learning Series
seminars for 170 attendees covering
topics of small business planning,
marketing, financing, and risk
management.
Launched Startup 425 Innovation Lab
accelerator with 13 businesses
participating
Hosted Virtual Job Fair for 548
registrants, 44 employer booths, and
uploaded 179 resumes for employer
review.
23

Maple Valley
Grant Award: $14,000
Partnered with Maple Valley/Black
Diamond Chamber of Commerce to
produce new tourism website that
highlights regional activities in the area,
promoting local businesses, and local
activities.


24

Mercer Island
Grant Award: $24,690
Attracted more than 50 new businesses
into the Minext Buy Local campaign
through advertising, Town Center events,
and other campaign-related promotions.
Partnered with the Mercer Island Chamber
of Commerce, the City's Recreation team,
and local organizations to design and offer
socially distanced events in Town Center
and South End business districts


25

Normandy Park
Grant Award: $3,300
Updated the 2019 Small Business Survey to
quantify the business climate post-COVID-19,
while making a referrals to the Highline
College Small Business Development Center
and Seattle Southside Chamber of
Commerce.



26

Pacific
Grant Award: $6,895
Installed a Veteran's war memorial along the
Interurban trail for visitors and residents.
Signage and wayfinding provided to illustrate
the locations of the memorials.




27

Redmond
Grant Award: $60,000
Visited 172 small businesses to learn their
challenges. Provided 150+ packets of informational
materials and answered questions. Supported 62
businesses with advising services.
Created marketing videos and social media content
for 9 businesses to attract customers.
Identified and reached out to 165 new businesses to
listen and document their experiences as new
businesses to the area, interests, and
concerns. Helped connect them to the right
resources for their needs.
Funded a Workforce Development analysis to
identify and connect with the under and unemployed
population, including both adults, graduated high
school, and college students.
Startup425 and Re-Startup 425 regional
partnerships.

28

Renton
Grant Award: $60,000
Developed "Make Yourself at Home" campaign
to support local businesses. Campaign focused
on leisure, highlighted Renton's diverse
visitor offerings, and open spaces. Resulted in
six earned media articles and 1.07 billion
relevant impressions.
Created a targeted marketing campaign
designed to draw visitors to downtown Renton
during construction.
Participated in Startup425 and Re-Startup
425 regional partnerships. Hosted a total of
211 registrants in workshops and educational
series.

29

SeaTac
Grant Award: $20,589
Conducted outreach and business climate
survey to local businesses focused
on hospitality and airport related businesses,
while making COVID-19 referrals.
The city reached 500 businesses and received
142 survey results from all business contacts.



30

Shoreline
Grant Award: $56,645
18 music business professionals attended the
online 2021 Shoreline Music Summit.
Supported recording performances for two
nationally-known artists, two emerging artists
in two Shoreline recording studios.
Promoted BIPOC filmmakers and local BIPOC
businesses in promotional video called "Invest
Shoreline."
Supported Glass Art Festival tourism and local
arts business incubators by engaging 8
participating artists, 100+ attendees and
distributed 500 creative economy booklets.
31

Snoqualmie
Grant Award: $4,000
Promoted the "Seasons in Snoqualmie"
brand to encourage visitation to
Snoqualmie year-round.
Contracted with Savor Snoqualmie
Valley to grow Instagram content and
run the "Unexpected Pairings"
marketing campaign to
raise the visibility of unique activities in
and around the City of Snoqualmie.

32


Tukwila
Grant Award: $21,360
Engaged 10 businesses in digital training and
consultant services. Training was conducted in
multiple languages.
Produced high-quality videos and photography
for small, consumer facing businesses to
promote the businesses on Experience Tukwila
and other platforms. (experiencetukwila.com)


33

Woodinville
Grant Award: $12,790
Implemented "Explore Woodinville"
local tourism and COVID recovery
initiative to promote Woodinville
Wine Country.
Worked with Small Business
Development Center to conduct
outreach to local businesses as part
of broader COVID relief and
recovery efforts.

34

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